Dave Bautista Tackles the Whiskey World: Joins Texas-Based Devils River as Investor and More
Dave Bautista, the powerhouse actor and ex-WWE wrestler, just threw his financial muscle behind Devils River Whiskey, the Texas distillery that’s been turning heads since 2017. Not just another celebrity endorsement, Bautista joined this whiskey game as both investor and partner.
Based out of San Antonio, Devils River Whiskey isn’t just a one-trick pony. They’ve got a diverse lineup, from Coffee Bourbon to Cinnamon Bourbon and even Agave Bourbon. Right now, they’ve claimed territory in 36 U.S. states and crossed international borders into five countries.
Bautista didn’t hold back on his enthusiasm: “Joining Devils River isn’t just a business move; it’s a love affair with a product that’s got soul. I’m stoked to fuel their fire and be part of the journey.”
He’s not just in it for the booze. As a member of the Devils Advocates group, Bautista will also champion the brand’s social causes.
Mike Cameron, the CEO and co-founder, summed it up: “Bringing Bautista on board isn’t just a win for us; it’s a win for the entire Texas whiskey scene. We’re not aiming to play second fiddle to Kentucky; we’re here to make a global statement. With Dave’s firepower, we’re ramping up to do just that.”