SMWS Launches ‘Drop & Dram’ – A Whisky Club in a Box for the Adventurous Palate
The Scotch Malt Whisky Society Unveils ‘Drop & Dram’ Subscription
The Scotch Malt Whisky Society (SMWS) is revolutionizing the whisky experience with its new monthly single malt subscription service, Drop & Dram. This innovative offering arrives as part of SMWS’ 40th-anniversary celebration.
For £45 (US$57), each box delivers a trinity of limited edition 50ml cask-strength single malt bottles, complete with individual tasting notes to enhance the sensory journey.
Subscribers gain exclusive access to insightful videos from SMWS brand ambassadors, delving into the narratives and nuances of each featured whisky.
Beyond the alluring whiskies, Drop & Dram subscribers automatically join the esteemed ranks of the SMWS, unlocking opportunities to purchase rare whiskies and partake in exclusive society events and tastings.
Every monthly box is themed uniquely, with the inaugural edition spotlighting first-fill casks – those previously housing Bourbon or Sherry, now hosting whisky for the first time. Debut selections include enigmatically named whiskies: Shrimps in the Sauna, Tweed-clad Picnic Hamper, and All the Fun of the Flicks.
Julie Roberts, the brand’s innovation manager, shared, “We’re ecstatic to launch Drop & Dram, offering UK whisky aficionados a portal to the extraordinary world of SMWS. This service isn’t just about whisky; it’s about joining a community bound by a shared zeal for whisky exploration.”
Subscriptions opened on 29 November, marking a new chapter in whisky discovery and appreciation.
